The Strategic Pathfinder
“A strategy is a way through a difficulty, an approach to overcoming an obstacle, a response to a challenge.”
Richard Rumelt
History is pockmarked with stories of outnumbered armies winning battles that, on paper, they had no right to, because of their ability to implement a superior strategy. Business is no different. A good strategy, well implemented, often sees organisations with modest resources winning business at the expense of stronger outfits who didn’t have one, had a bad one, or made a mess of implementing a good one.
The Strategic Pathfinder is a series of workshops that will leave you and your team crystal clear on your business development objectives, as well as what you’ll need to do and the support you’ll need in order to achieve them.
What does it help you do?
Clarifies
your vision for what you want to achieve with the business in the long term
Explores
the market, your ideal customer and who you’ll say no to
Examines
your value proposition and whether it resonates with your prospects
Identifies
the right contracts, partnerships and resources required for growth
Pinpoints
any gaps, challenges or bottlenecks that could cause problems
Creates
a plan for building the new capability required and achieving growth objectives
Test your performance levels
This free health check will provide you with insights into what is currently working in your business development operation and what is worth focusing on in the workshops.
Who is The Strategic Pathfinder for?
SME Business
Owners
who have little support and must do it on their own
Large Business
Owners
whose business growth has stalled and want to refocus
Business
Development Teams
who are involved in acquiring new business or renewing it
Proposal
Managers
who are either new to the game or want a shot in the arm and develop new skills
Developing clear approaches to the complex issues
My name is Dara Lawlor. I’m a business consultant and executive coach. I work with both early-stage and established SMEs who employ a minimum of 20 people. I’m known for helping them build healthy businesses through winning the right contracts and some of them have sold their businesses as a result. My work with the leaders of SMEs involves resourcing them so that they can step away from tactical operations to focus on the strategic work of growing the business. This involves developing them and their teams so that they can build solid foundations to make clear and powerful offers to the market that leads to a vibrant and growing business.
SMEs are the real engine of the economy and the key to a nation’s vitality. They can spring from a garage, the mind of a returning emigrant or indeed that of a newly arrived immigrant. They provide a path, build careers, feed families and develop their surrounding communities.
If they are adequately resourced and supported, their leaders will be able to build the confident, nimble and resilient organisations that our nations need.
I’m a keen sportsman, and the lessons I’ve learned from participating in numerous triathlons inform my approach to supporting my clients so that they are fit to win.
