THE ART OF WRITING FOR RESULTS
Words That Win
“Being a good writer is about more than writing. Clear writing is a
sign of clear thinking. Great writers know how to communicate. They
make things easy to understand. They can put themselves in someone
else’s shoes. They know what to omit.”
Jason Fried and David Heinemeier Hansson (2010)
Words That Win is a writing workshop that teaches you how to write clearly and with impact.
What does it help you do?
the quality of your internal communications and reporting.
the clarity of messaging for your clients and stakeholders.
your brand and image through improved sales and marketing materials.
your win rates in procurement competitions.
Who is Words that Win for?
Words That Win is for anyone involved in business-to-business communications such as:
Anybody involved in developing content for both internal and external communication.
Teams or individuals involved in acquiring new business or maintaining it.
Those in charge of managing competitive business development projects.
Owners who have little communications support and must do it on their own.
The workshops are delivered by Dara Lawlor, an experienced bid specialist, who has worked as a management consultant for nearly 20 years and is also a trained executive coach.
This programme is practical, energetic and action-based. It is designed to reflect your operational environment and focus on your everyday experiences.
This results in learning that makes an obvious difference to your day-to-day performance and leads to an improvement in results that matter to your business.
Want to know more?
Schedule a conversation today